Saturday, 28 March 2020

Simplify your life with Pareto Principle





                    By Bayo Ogunmupe
    Vilfredo Pareto (1848- 1923) was an Italian economics philosopher who lived in Switzerland. He laid the foundations of welfare economics with his research finding of the Pareto Principle. I first came into contact with this Principle at the bend-down booksellers littering Dugbe and Mapo Hill post offices in Ibadan in the late 1960s. Pareto Principle is a prediction that 80 percent of effects come from 20 percent of causes. Examples are: the richest 20 percent control 80 percent of the world's income. Two, only 20 percent of patients account for 80 percent of total healthcare spending. Three: in epidemics, 20 percent of infected individuals are responsible for 80 percent of transmissions. Four, 20 percent of criminals commit 80 percent of the crimes. Five, in company profits, 80 percent of company sales come from 20 percent of its customers.
    Isn't this fascinating? I could not get over the fact that something so simple can be so profound. The first time I saw Pareto Principle in action was the first year of working. I had to struggle to prioritize my time and attention. Since then, I have analyzed many situations in my life and found this Principe in effect.  For example, a select few activities at work create a maximum impact on my performance. In feeding, I end up spending the majority of my upkeep money on a few items. In societal associations, I spend 80 percent of my time hanging out with 20 percent of my friends. And in spite of owning tens of buba dresses, I end up wearing a few 20 percent with adequate neck coverage like General Buhari native wears. Despite a myriad of Buhari infirmities, I imitate his full neck cover wears.
    Observe closely, you will discover similar scenarios playing out in your life as well. While it doesn't come to be exact 80/20, the majority of our life's outcomes are dependent on a few inputs. These select activities are high impact activities. These activities are like the the master key to the doors in our lives. Getting a grip on them helps us get better control over our outcomes and simplify our lives. This can be a huge relief in managing our competing priorities. The Pareto Principle has many applications in all walks of life. Here are ways you can apply it to your life to achieve your life dreams.
    One: Analyze your high impact activities. This is the crucial first step you need to take in your working life. In sales the high impact activities are: prospecting; meeting clients and working on proposals. Create a list of high impact activities for yourself. Of such tasks, you have to choose which one to perform first in a day. You will perform whichever is most valuable to yourself or your manager. Within the 2 combined with the one highest impact activity become your high impact activities. This prioritization process is laid out by Brian Tracy in his book, Eat that frog. Two: Analyze the time you spend on these tasks.Be prepared to face some harsh reality here. The first time I did this exercise, I found I spent the majority of my time working on low impact tasks. My discovery was that high impact activities did not provide instant gratification whereas, low impact tasks did.
    It has been found that high impact activities are challenging, they are repetitive and monotonous. moreover, you must schedule these tasks on your calendar. High impact activities should dominate your calendars. Restructure each day to ensure you spent the majority of your time on high impact matters interspersing them with low impact tasks. This ensures you remain focused at the same time avoiding monotony. You must avoid multitasking. However, multitasking is okay in low impact tasks. Multitasking makes you do shoddy jobs, taking longer to complete them.
    Sometimes it is perfect to deviate. Scheduling an activity on your calendar doesn't mean you must follow it. But it is extremely important to review yourself regularly to avoid wasting time on low impact activities. After weeks and months of reviewing and recalibrating, you will arrive at an optimal schedule that works best for you. We are often terrible at self analysis. Hence, it is worthwhile to have a friend or colleague hold you accountable. Pareto Principle is ubiquitous, so the sooner you understand it, and start applying it to your daily activities, the better for you.

Empowering through entrepreneurship




                    By Bayo Ogunmupe
    An entrepreneur must have strategy, identify his partners for growth, embrace strategic planning  and be innovative in order to build a sustainable business venture. The chief executive of Slot Systems Limited, Nnamdi Ezeigbo said this recently as the Keynote Speaker at Covenant University Edustart Conference 2020 in Ota, Ogun State, Nigeria. Empowering Africa Through Entrepreneurship was the theme of the conference.
    Mr Ezeigbo, whose address was titled: Building Sustainable Ventures in Africa, said entrepreneurship means creating value for people, noting that in business people are mainly concerned about making money. According to him, Africans needed new mindsets to build sustainable businesses. To build enduring businesses, the Slot chief executive said, there must be genuine leadership, when people do business to meet human needs while tertiary institutions, industries and governments collaborate to achieve growth.
    The Slot CEO averred that he started business as an apprentice in a friend's engineering company. He said he leveraged on the Apprentice Model of entrepreneurship and that non-graduates could be trained as business owners on operational and managerial skills. In building an enduring venture, he said you must have a growth plan, organizational structure and trust capital. In franchising the business, Ezeigbo said the owner must develop a business system that can build a franchising firm by using information technology to drive the venture. The CEO said that access to capital and partnership depended on having trust capital.
    In his opening remarks, the Vice Chancellor of the University, represented by the deputy vice chancellor, Prof Akan Williams, said it was imperative that African governments and multinational development partners evolve sustainable development strategies to exploit market opportunities available on the continent. Earlier in his welcome address, the Curator of Hebron Startup Lab, and the Convener of the Edustart Conference, Dr Stephen Oluwatobi, noted that the maiden edition in 2018 focused on the future of education, while that of 2019 focused on the quality of the future teacher. He, however asserted that the new decade starting from 2020 belonged to those who imbibed entrepreneurship. More than five other facilitators who spoke on various means on job creation attended the conference.

Ask and you shall be given


                    By Bayo Ogunmupe
    Never underestimate the power of your thoughts. What you think you become. Therefore, always hold the highest vision of yourself. What you believe of yourself shapes your life, experience and your future. If you think yourself unworthy and inferior, perhaps because of previous bad experiences; your mind will look for circumstances to confirm that belief. However, when you are full of confidence, knowing that you are profoundly loved  and worthy of being alive; that makes you much more powerful. With such confidence, you will never be influenced by the opinion of others. Which is why you will never get what you want, if you don't ask for it.
    The world is full of advice regarding how to get the most out of life. Opinion is the cheapest commodity in the universe, everybody has an opinion. All of which is worthless if you don't treat your curiosity with responsibility and give your intuition with the respect it deserves. People may laugh at you but nine times out of ten it is your lack of courage to pursue your dream that keeps you small; helping your advisers to feel big. The moment you allow the opinion of others stop you from taking action on your dreams; that's the you must kiss them goodbye. This fact of life is my first law of success. Never rely on unsolicited advice, to do so is to weaken your ingenuity.
    Two, the fastest way to improve your own life is by doing something to improve another person's life. The best way to get out of your cocoon is by doing something that can place you in the hearts of others. The words "When you give, you get" are a cliche for a reason. They are so because they are grounded in truth. Three, you will never get what you want, unless you ask for it. A recovered heroin addict sat down at his computer and drafted a message to the chief executive of a billion dollar company. He signed of by asking the chief for a meeting. A month later the reformed addict took the stage to talk to the chief executive's employees about the tactics he used to turn his life around. Today, the man is giving talks all over his home country, Ireland. He just wrapped up his first book backed up by a mainstream publisher.
    Some people described the actions of the reformed addict, Brian Pennie as brave, even ballsy. For me it is common sense. We get only one shot at this life and if you don't pluck up courage and ask for what you want, one day you will wake up and realize that Tuesday looks a whole helluva like Monday. Four: if you don't learn how to play ball with others, you will never accomplish anything. People don't care if you are smartest person in the community. Nor do they care that you are the strongest or the fastest. But they absolutely do care whether you are good to them or not. What this means is that you have to be polite. It means you have to respect other people by showing up at designated places and fulfilling your promises by doing what you say you are going to do.
    Learning how to play well with others means you have to be interested in other people's lives and do whatever you can to leave your acquaintances better than you found them. People spend time and do business with people they like and trust. How many days have you wasted being angry at someone who let you down? People will always let you down. As long as he is a human being, he is going to let you down. They're going to annoy you. They are going to lie to you. You unconsciously do exactly the same thing to others too. Then, you have either of two choices: you can continue thinking you don't ever do anything wrong. Or, you can forgive people and get on with your day. However, the older you get, the more you will realize that the more hard times you spend with people, the closer your relationships will become.
    Your ideas will never fly unless you know how to properly communicate them. This is my fifth law of success. When we speak about successful people, we think about words like "passion" and "grit." These words are the hallmark of greatness. But such attributes lose significance if you are not taking the steps to be an effective communicator. The happiest people are good communicators. After all, communication leads to connection, and connection leads to trust while trust leads to everything good. Nobody wants to hear your excuses so don't mention them. People who make a dent on the universe don't prevaricate, instead, they discover or invent something.
    Six: you cannot be valuable if you don't understand what other people value. What you should do to succeed is to listen to the people around you; taking time to identify how your strength can help other people overcome their weaknesses. Meeting the needs of people is the way to add value to them. Finding that sweet spot where your skills intersect with their needs is proof you understand what they value. Finally, you are the company you keep is the seventh law of success. If you spend time with negative people; it is only a matter of time before you follow suit. On the other hand, if you spend time with kind and supportive people, it is only a matter of time before you rise up as well. Who you spend time with is the most important decision you will ever make. With a collection of right friendships, everything else in life will take care of itself. 

The Political Economy of Stakeholder Capitalism

   
                    By Bayo Ogunmupe
    At the 50th annual meeting of the World Economic Forum in Davos, Switzerland in January 2020, experts in business, economics and politics discussed a new economic form: stakeholder capitalism. The German economist, Professor Jens Sudekum explains the issues involved. The World Economic Forum is promoting stakeholder capitalism  as a model of the new capitalism of the future. The economist Milton Friedman once said that the only task of companies was to maximize their profits, and that this helps society as a whole. This approach has proven to be too naive.
    Of course, the interests of the owners- the shareholders- are all very high on the list of priorities. But modern companies today must do more than this. They must also take into account the interests of other groups- for example their employees, the critical public, and not least the environment, as the stakeholders, even if this results in lower economic rewards in individual cases. Up until now, a distinction has been made between shareholder capitalism and state capitalism. How does stakeholder capitalism different from these two forms?
    In the first model, everything is subordinated to the interests of the owners; in the second, the state can intervene in corporate management at all levels. The stakeholder model is more broadly based. It focuses on market based processes, but also sees companies as having a responsibility to society as a whole. This is of particular importance today because the lack of skilled workers will be, or already is, the central issue. Today, however, top, highly trained specialists expect more from their employers than just good salaries. Many are looking for a mission, a meaningful activity. Companies must react to these. Otherwise, they will also have problems with an increasingly critical public that today also expects more than just functional products at low prices.
    "Ecology was left out of the equation for a long time. That is currently changing"- Jens Sudekum, professor of economics. In the 1950s in Germany, the system of the social market economy practised in Germany already recognized that shareholder value alone was not enough. Germany focused not only on social equality, but also on employee participation and co- determination. Also, ecology is taken account of in the political economy of today. Many companies have recognized that they will only survive in the long term, if they focus on green growth and climate-neutral production. However, designing stakeholder capitalism is one thing, implementing it is another. What will companies be judged by in the future? 
    Certainly, companies of the future must be self critical and constantly ask themselves: do I offer an attractive environment for the best talent? Are my entrepreneurial activities in line with the ideas of society and and thus with those of my critical customers? In the long term, a company will only be successful if it takes these social and ecological aspects into account. Our explainer, Professor Sudeku

The Political Economy of Stakeholder Capitalism


                    By Bayo Ogunmupe
    At the 50th annual meeting of the World Economic Forum in Davos, Switzerland in January 2020, experts in business, economics and politics discussed a new economic form: stakeholder capitalism. The German economist, Professor Jens Sudekum explains the issues involved. The World Economic Forum is promoting stakeholder capitalism  as a model of the new capitalism of the future. The economist Milton Friedman once said that the only task of companies was to maximize their profits, and that this helps society as a whole. This approach has proven to be too naive.
    Of course, the interests of the owners- the shareholders- are all very high on the list of priorities. But modern companies today must do more than this. They must also take into account the interests of other groups- for example their employees, the critical public, and not least the environment, as the stakeholders, even if this results in lower economic rewards in individual cases. Up until now, a distinction has been made between shareholder capitalism and state capitalism. How does stakeholder capitalism different from these two forms?
    In the first model, everything is subordinated to the interests of the owners; in the second, the state can intervene in corporate management at all levels. The stakeholder model is more broadly based. It focuses on market based processes, but also sees companies as having a responsibility to society as a whole. This is of particular importance today because the lack of skilled workers will be, or already is, the central issue. Today, however, top, highly trained specialists expect more from their employers than just good salaries. Many are looking for a mission, a meaningful activity. Companies must react to these. Otherwise, they will also have problems with an increasingly critical public that today also expects more than just functional products at low prices.
    "Ecology was left out of the equation for a long time. That is currently changing"- Jens Sudekum, professor of economics. In the 1950s in Germany, the system of the social market economy practised in Germany already recognized that shareholder value alone was not enough. Germany focused not only on social equality, but also on employee participation and co- determination. Also, ecology is taken account of in the political economy of today. Many companies have recognized that they will only survive in the long term, if they focus on green growth and climate-neutral production. However, designing stakeholder capitalism is one thing, implementing it is another. What will companies be judged by in the future? 
    Certainly, companies of the future must be self critical and constantly ask themselves: do I offer an attractive environment for the best talent? Are my entrepreneurial activities in line with the ideas of society and and thus with those of my critical customers? In the long term, a company will only be successful if it takes these social and ecological aspects into account. Our explainer, Professor Sudeku

The Political Economy of Stakeholder Capitalism


                    By Bayo Ogunmupe
    At the 50th annual meeting of the World Economic Forum in Davos, Switzerland in January 2020, experts in business, economics and politics discussed a new economic form: stakeholder capitalism. The German economist, Professor Jens Sudekum explains the issues involved. The World Economic Forum is promoting stakeholder capitalism  as a model of the new capitalism of the future. The economist Milton Friedman once said that the only task of companies was to maximize their profits, and that this helps society as a whole. This approach has proven to be too naive.
    Of course, the interests of the owners- the shareholders- are all very high on the list of priorities. But modern companies today must do more than this. They must also take into account the interests of other groups- for example their employees, the critical public, and not least the environment, as the stakeholders, even if this results in lower economic rewards in individual cases. Up until now, a distinction has been made between shareholder capitalism and state capitalism. How does stakeholder capitalism different from these two forms?
    In the first model, everything is subordinated to the interests of the owners; in the second, the state can intervene in corporate management at all levels. The stakeholder model is more broadly based. It focuses on market based processes, but also sees companies as having a responsibility to society as a whole. This is of particular importance today because the lack of skilled workers will be, or already is, the central issue. Today, however, top, highly trained specialists expect more from their employers than just good salaries. Many are looking for a mission, a meaningful activity. Companies must react to these. Otherwise, they will also have problems with an increasingly critical public that today also expects more than just functional products at low prices.
    "Ecology was left out of the equation for a long time. That is currently changing"- Jens Sudekum, professor of economics. In the 1950s in Germany, the system of the social market economy practised in Germany already recognized that shareholder value alone was not enough. Germany focused not only on social equality, but also on employee participation and co- determination. Also, ecology is taken account of in the political economy of today. Many companies have recognized that they will only survive in the long term, if they focus on green growth and climate-neutral production. However, designing stakeholder capitalism is one thing, implementing it is another. What will companies be judged by in the future? 
    Certainly, companies of the future must be self critical and constantly ask themselves: do I offer an attractive environment for the best talent? Are my entrepreneurial activities in line with the ideas of society and and thus with those of my critical customers? In the long term, a company will only be successful if it takes these social and ecological aspects into account. Our explainer, Professor Sudeku

Your habits determine your destiny (2)


                    By Bayo Ogunmupe
    The age of believing is over. We are now in the age of knowing. Which is why you have to verify whatever you are told, for, if it turns what you are being told is a myth, it will hinder your success in life. Your knowledge creates the habits which in turn mold your identity. And this has profound implications for how you interpret the universe and events in your own life. Your habits determine your identity and your identity informs you on what to interpret the world. Your habits also decide how you see others, and how they see you.
    By shutting yourself up, avoiding work, you become a loner which in turn, make you perceive your boss as annoying. The small, daily actions you take ultimately decide what to explain to yourself on what's going on around you.  The more you think of yourself that you are worthless, stupid, or ugly, the more you condition yourself to interpret life that way. You get trapped in thought loop. The same is true of how you think about others. Once you  adopt the habit of seeing others as angry, unjust, or selfish, you see those kind of people everywhere. This sends an important message or warning, as well as a call to action. Though you didn't feel your behavior emanated from your habits, you feel you are in control of your worldview.
    Your habits determine how you interpret the events of your own life. By the time they happen, it's too late to change. You will react based on who you are in the moment. If you are not already " a non-smoker" when that Friday night cigarette is offered you, you are unlikely to turn it down. On a long enough time scale, however, you can change what perspective you defer to when confronted with any given situation. And you do so less by talking to yourself than by working on your habits. What you do when you don't have to, will determine who you will be when you cannot help it. Be the person you aspire to be, when you can, so you can continue to be that person, even when you think you can't.
    Do the difficult things while they are easy and do the great things while they are small. A journey of a thousand miles must begin with a single step. Without attention, time doesn't matter. Back to our movie: Yes Man: Every morning, Carl grabs a coffee at the same cafe. Each time he lives the building, there is a guy handing out flyers for a concert. Of course, Carl's canned response is"no." But after starting his deal with the universe; he had to collect the flyer  and agree. And behold, who's the singer of the band? the girl that kissed him after he got stranded. Thus, our most important asset isn't time but attention.
    The quality of the experiences in your life doesn't depend on how many hours they are in the day, but in how the hours you have are used.  Though time indeed is limited, with attention it can be diluted to expand beyond most other people get out of the same quantity. Which is better? A life of 80 years spent in half- conscious daze, or a life of 40 years, spent in intense focus on what matters to you? Time is just a measure; having and spending more of it provides no indication of quality. Without attention, time doesn't matter. It is with your habits that you can influence the world and others. Habits also determine what happens with your time while you don't control your attention. Good habits make time your ally. Bad habits make time your enemy.
    Just as your habits shape your identity, interpret the events of your life, your attitudes and beliefs, they shape your perception as well. Therefore, you should pay attention to habits because they direct your attention. Good habits maximize how much life you can absorb and where you go when you are not looking. Try to cultivate good habits, they determine your impact  on the universe. We go where we look. Without attention, you cannot choose where to go. Your identity, your interpretation of the world, and your attention: your habits steer you to achieving greater focus. So, be the architect of your habits rather than their victim.

Riding the storms with God


                    By Bayo Ogunmupe
    Riding the storms with God in my sails is the title of the autobiography of Admiral Alison Madueke. He is the husband of Nigeria's former Petroleum Minister, Diezani Madueke. Educated in England where he attended the Britannia Royal Naval College and was commissioned Acting Sub Lieutenant in September 1967 and was declared the best Commonwealth midshipman of the course. Since the Nigerian civil war had started by the time he left Britain in December 1967; instead of returning to the Nigerian Navy, he made a beeline for Port Harcourt to join the Biafran Navy.
    In the Biafran navy, Alison sustained three battlefront injuries in the Niger Delta and on the River Niger near Onitsha. After the war, Alison returned to the Nigerian Navy in January 1972. Although he suffered a loss of seniority like any other reabsorbed ex-Biafran Officer, he rose steadily in rank to become 21 years later, the Chief of the Naval Staff (CNS) in the rank of Rear Admiral. Alison thus first Igbo to head an arm of the Nigerian Armed Forces since General Aguiyi-Ironsi was appointed the General Officer Commanding (GOC) the Nigerian Army in 1965.
     Despite the vicissitudes of his life, the intrigues in Nigerian Armed Forces and the insincerity in Nigerian politics, Alison rose to the pinnacle of his career. His record of unblemished service, his matchless integrity and boldness as a member of Sani Abacha's Provisional Ruling Council (PRC),sets him apart as a man of destiny. At once this book is an epic story of a survivalist as it is a thirty year history of military dictatorship in Nigeria. As an invaluable document, the book represents a concise chronicle  of how the Nigerian Armed Forces destroyed true federalism bequeathed to Nigeria by Westminster. Riding the storms has 516 pages; 56 pages of pictures; 11 pages of index; 16 chapters, two pages of abbreviations and five pages of prologue from the author.
     In reviewing this massive book, it has to be broken into four sections of four chapters each. Section one covers Alison's youth; his joining the Navy and the civil war. Though born in Inyienu, Ogidi, Enugu State, Alison grew up with his parents in Otukpo, Benue State. He started school at five in Otukpo Camp the stranger's quarters  of the town. For his secondary school education he had to move to the East since there were not enough space for students in Northern Nigeria. As a result the few spaces were reserved for Northern indigenes. He thus had to enroll at Our Lady's High School, Onitsha because his cousin Felix had graduated from there. Our Lady's was founded in 1938 by Sir Peter Chukwurah, a devout Catholic and an ardent nationalist. He schooled there from January 1957 and graduated in in 1962.
    "My life's story would be incomplete if particular attention is not paid to discussing my roots, the land and people that gave me birth. Inyi town is in the Oji River Local Government Area of Enugu State. According to the 2006 national population census, the town has a population of 126,587. The majority of my people are Christians but they happily coexist with the traditional religious practitioners, together they usually celebrate their festivals." According to Alison, there were many attempts to write Inyi history. Notable among the were Barrister Matthew Ude, Igwe Mike Mberede and Chief Pius Madu. From all their publications, there is one agreement and that is that, the name Inyi was derived from the tree under which an abandoned child from Enugwu Abo Ufuma was picked up by a hunter who fostered and named the child Inyi.
    Inyi grew up to father five sons. Ferocious claims are being carried to this day by different villages that descended from Inyi's sons as to which of the sons is the most senior. Sadly, Alison made no attempt to join issues with the contenders. It is interesting to note that when the Central Bank ordered commercial banks to develop rural branches, Alison lobbied the CBN governor Dr Paul Ogwuma to approve the siting of a First Bank rural branch at Inyi. The bank branch later became the most viable rural bank branch in Eastern Nigeria. However, Alison's effort to procure a rural water scheme for Inyi was truncated by a land dispute between Inyi and Achi over the site of the project.
    After obtaining good grades at his School Certificate Examination, he moved to Lagos to plot how to obtain higher education. Immediately, after the other, he obtained jobs at the Customs Service, but after training and was posted to Kano, he resigned because he wanted a Lagos posting. Then, he applied to the Ministry of Communications. He was accepted for training at the Posts and Telegraphs, Oshodi but because he was required to sign a bond to work for five years before leaving the service, he also declined the job offer. Lastly, he joined the Meteorological Service and was trained as Meteorological Officer Grade 2. He accepted the job because it didn't require the signing of a bond.
      Alison finally applied to join the Nigerian Navy. After a series of tests he was finally admitted in 1964 to training in the Nigerian Defence Academy Kaduna. Alison was in NDA Course One and the cadets were reading for the Nigerian Defence Academy Certificate of Education. NDA started as a college of the University of Ibadan, today the Academy is a full-fledged university. The NDA teachers taught with zeal and commitment and all them were experts in their fields. After two years and four months Navy Course One cadets graduated in April 1966, just after ambitious soldiers seized the Nigerian government in a bloody military coup. Thus far is the most interesting aspect of Riding the storms. As a member of Armed Officers in Nigerian politics and society who destroyed the Nigerian federation, the best of Alison's story is over.

Lagos School wins gold in Dubai


                  By Bayo Ogunmupe
    Lagos Preparatory and Secondary School (LPSS), Lagos, joined 22 other schools around the world  at the World School Games in Dubai, United Arab Emirates earlier this month. The games saw students take part in various games including athletics, football and swimming. The LPSS won a gold medal in swimming and bronze in athletics. The LPSS girls came third in football. 
    As its practice, the school welcomed their team back with fanfare. According to the Headmaster of the school, Stephen Sibthorpe, "This tradition is important because it boosts the confidence of the team and encourages others to aspire to be excellent ambassadors. The spirit of comradeship is encouraged in LPSS so that our students will become adults who identify positively and express loyalty to their primary environment.
    Plans are underway for the 2021 games in Dubai. This began on the School's sports day on 13 February 2020. In the opinion of the LPSS director of sports, Coach Yusuf Ojeyinka, "Our sports day is a chance to identify new talent among old and new students."

Paradoxes to embrace to be successful


                     By Bayo Ogunmupe
     Inasmuch as I like self improvement, I always pepper my insights  with caveats. Nothing in life is straightforwardly true. Every truth is a paradox. If you want to be successful, you need to be comfortable physically and in thought as well. You need to be comfortable holding two or more contradictory thoughts in your mind simultaneously. Most people can't do this. They crave binary, black and white, either or thinking. Either you are on their team or not, agree with them or else you will be branded stupid  and evil. And you may have to toe the line or get ostracized. Thus, you have to brainwash yourself into undoing your binary societal programming. Which means reading and studying alternative media sources, watching videos or whatever you must do.
    In processing your mindset to hold contradictory  beliefs, you must implement this through test theories you learned in self improvement strategies. Thereafter, you learn to constantly question your thoughts from results delivered onto your problem solving techniques. Constantly questioning your thoughts and results ensure that you are never sure you are 100 percent right. This doesn't guarantee the correctness of your decisions but teaches you to be perspicacious and attempt to be less wrong, not right. Using this process, especially when it comes to paradoxes enables you to markedly right in decision making. On what makes people successful; the first is a superiority complex- a deep seated belief in their exceptionality. The second appears to be the opposite-insecurity, a feeling that you or what you've done isn't good enough. The third is impulse control.
    Thus, you need a delusional level of optimism to counteract all of the negativity, limiting beliefs and social programming that permeates society. Which is why the masses aren't at fault. Indeed, the inevitable outcome of decades of brainwashing, political deception and institutional mass conditioning based on perverse incentives is the vast majority of people living well below their potential and infecting you with that energy on accident. Put another way, never be mad at society, don't look at other inherently worthy people as sheep, just understand what's going on and prepare your mental defences against it. If mediocrity is the norm as is in Nigeria today, you have to think of yourself as exceptional.
      You have to be audacious and borderline arrogant to believe that somehow. You need balls, courage, moxie, a chip on your shoulder, whatever you need to navigate that minefield of achieving your purpose. And at the same time, you should think of yourself as a worm with a ton of work to do in order to survive. We all have fantasies of being our super self; of being a superb self actualized person. If even we never did anything with our daydreams, we have them all the time and fancy ourselves better than the average person. But to be successful, you must escape Potentialville. That is to say that you must eschew the pride of Mister Know- All.
      When you try to develop a skill, you will be confronted with feedback about how much you suck at it. It takes humility to admit you don't know all that much and need to get better. It takes darn courage to take genuine criticism and use it to improve. There is a healthy form of self doubt. This form pushes you to get better for the sake of getting better instead of wallowing in egotism. Your purpose means everything. The meaning of life is just to be alive. It is so plain and so obvious and so simple. Yet everybody rushes around in great panic as if it were necessary to achieve something beyond themselves.

Makers of Nigerian Press unveiled


                    By Bayo Ogunmupe
The book: Makers of Nigerian Press, written by the veteran journalist and journalism teacher, Dayo Duyile, synthesizes the works of the great pioneers of the Nigerian press, radio and television as well as their contributions to building our mass media into a Tower of Freedom of Expression. Following the libertarian and social responsibility culture of the West European tradition of the press, the founders of the Nigerian press exhibited much courage in establishing a respectable legacy for us to follow. In this work, the author analyses the dynamic performances of the various genre of expression in the periods of colonialism, nationalism and struggle for independence, religious explorations featuring protestant evangelism and the press laws of colonial governments.
    The project of winning souls for Christ was led then for the Anglicans by Ajayi Crowther and Henry Townsend, for the Baptists by Thomas Bowen; for the Methodists by Thomas Birch Freeman and for the Presbyterians by Hope Masterton Waddell. They traversed the West African coast in continuation of the 1841 Niger Expedition and Colonization Project to lay the foundations for religious ebullition in the African continent  where democracy and free press can thrive. The man who captured the spirit of the time was Sir Fowell Buxton with his book: The African Slave Trade and Its remedy. In Makers of Nigerian Press, Duyile tells us the exploits of the missionaries from the 18th century which ushered into Nigeria the development of newspaper journalism.
    The tradition of newspapering began from 1859, igniting the nationalist consciousness, leading to the emergence of newspaper publishers, government ownership of the press, radio and television. This book is a synoptic history of the Nigerian press together with an analysis of the contemporary issues affecting the Nigerian and largest media in Africa. It also focuses on some of the principal actors, providing the overview of the past and the current state of the mass media in Nigeria. It should be borne in mind that most of the contributors were mere functionaries, they neither owned nor set up their own media. Their journalism and proprietorial activities were well worth the record because of their impact on the times.
    At its fifth edition in 2019, Makers of Nigerian Press was first published in 1986, a massive book of 784 pages, paperback, it's currently published by Spectrum Books Limited, Ibadan, Nigeria. With a foreword by a doyen of the Nigerian Press the publisher of John West Publications and a former governor of Lagos State, Alhaji Lateef Jakande, the book is worth a place in your library as a reference work. This book has 88 chapters, three pages of references; 61 pages of appendixes and 21 pages of index. In dedicating the book to Alhaji Dr Ishmael Babatunde Jose, the author considered him as the most successful and accomplished journalist and newspaper administrator in the history of Nigerian media. To Duyile, Jose deserved the accolade for his unbeatable record of media leadership and achievement for building the Daily Times into the biggest newspaper empire in Africa.
    The second person he dedicated the book to is Alhaji Dr Lateef Kayode Jakande, Duyile commends him for establishing Nigeria's journalism professional bodies: Newspaper Proprietors Association of Nigeria, Nigerian Guild of Editors, Nigeria Union of Journalists and the Nigerian Institute of Journalism, Lagos. Duyile's final eulogy for Jakande was at chapter 88, the lat chapter of the book. in his tribute  when Jakande clocked 90 years, the author called him the patriarch of modern journalism at 90. He revealed that Jakande was appointed a reporter on the Nigerian Tribune, Ibadan in October 1961 by the Tribune Editor, Akintunde Emiola. I happen to know the dramatis personae of the episode. Emiola later retired as professor of Law at the University of Benin.
    For the purpose of a comprehensive review of this 88 chapter book, I am breaking it into three sections. The first section covers the first 30 chapters. Section two begins from chapter 31: Evolution of Public Radio Broadcasting in Nigeria (1932-62). It ends  at chapter 60: From Radio Broadcasting (1932) to Television Broadcasting (1959): The portrait of pioneer television broadcasters in Nigeria (1959- 1978). The third and final section starts from chapter 61 and ending at chapter 88. Starting from a review of Nigeria's history; Nigeria's geographical land area is 924,000 square kilometres or 356,669 square miles. Our nationality groups are 347 tribes; population 140 million (2006 census) 200 million by current projections. Nigeria's old capital is Lagos, current capital is Abuja and her main languages according to the size of population are Hausa, Yoruba and Igbo. She has 36 states, 774 local governments, with naira and kobo as its currency and United States model Presidential system of government.
    For the Nigerian mass media, the law guiding broadcasting- radio and television- which was in absolute control of government, was only relaxed in the 1990s. The law was dropped in 1992, giving room for private participation in broadcasting. Now, Nigeria has a mixture of public and private radio and television and private newspapers.  Government newspapers have almost died out at the moment. However, there are a number of rural newspapers serving the interests of the rural areas where national newspapers do not circulate. Indeed, there is the government owned News Agency of Nigeria serving both domestic and international information needs of the media. It was established by the Federal Government in 1976.
    The reverend Henry Townsend of the Church Missionary Society  established the first newspaper, Iwe Irohin at Abeokuta, now in Ogun State in 1859. But the first printing press was installed by the Presbyterian Mission of Scotland  through their missionary, the reverend Hope Waddel, when he arrived Duke Town, Calabar in 1846. In the teaching of journalism in universities and polytechnics in the 1970s, challenges arose on the methods to adopt. Previously, like law journalism was learned from Fleet Street, London or the training schools of British, Australian, Canadian and American newspapers. Prof. Ralph Akinfeleye of the University of Lagos identified the challenges in 2007 in a paper he delivered at a Lagos workshop on UNESCO Model Curricula for Journalism Education in Developing Countries. 
    Akinfeleye raised the question, How should a journalist be trained? To answer the question, the former Editor of the Daily Times and former Minister of Information, Prince Tony Momoh, a journalist and lawyer, provided the solution to the issue: "We must teach the history of the Nigerian Press separately as distinct from the history of Nigerian politics and the Nigerian culture.....Because of the importance and volume of materials on the subject. Teaching of Nigerian history must be spread across at least six or eight semesters to enable students accomplish greater knowledge of Nigerian history, politics, press, Nigerian culture and her socio- economic history." Tony Momoh also suggested that the laws and the Constitution of Nigeria should be exposed to the students through teaching, especially the chapters of the Constitution dealing with the media, the legislature, the executive and the people.
    Section two comprising chapters 32 to 62 deals with the establishment of radio, television, newsmagazines and the  building of the National Broadcasting Commission and the Nigerian Press Council. It was at the third attempt that a self regulatory body for the Nigerian press could be established. The 1992 statute which became known as the Nigeria Press Council decree 85 was a success.  It resulted from hard bargaining between government, the Nigeria Press Organization, the Nigeria Union of Journalists, the Newspaper Proprietors Association of Nigeria and the Nigerian Guild of Editors. An accomplished editor and columnist, Alhaji Alade Odunewu was inaugurated its chairman, in Abuja in December 1992.
    The final section of this review encapsulates the historical explanation for the longevity of the longest living Nigerian newspaper, the Nigerian Tribune and the factors responsible for the failure of newspapers in Nigeria. Apart from the listing of the 26 outstanding Nigerian newspapers, the perennial failure of government owned media and the veterans of the media, this section deals with the achievements of West Africa magazine (1917-2008); the chronicles of outstanding fathers of modern Nigerian journalism. I am bringing the review of this inimitable book to and end through the contribution of Dr Ate Andrew: The challenges of the Nigerian Press In the era of Terrorism. Andrew is one of three helpers of Duyile in researching this book. The others are Dr Felix Olajide and Dr Ayodeji Aiyesimoju. Andrew quoted the American media guru thus: "The journalist has a position that is all his own. He alone has the privilege of molding opinion, touching the hearts and appealing to the reason of hundreds of thousands everyday." That's enough to persuade you what the journalist can do to inflence in willing leader to end terrorism.
    The author Dayo Duyile was a former Editor and Acting General manager of the Daily Sketch. I was one of his line editors at the Sketch. He was a reporter at the Nigerian Tribune, the Daily Times, the Western Nigeria Television Service and was Training Manager at Concord Press Limited. As a journalism scholar, Duyile was, Director, Nigerian Institute of Journalism, lecturer in mass communication at Adekunle Ajasin University, mass comm head of department at Joseph Ayo Babalola University. He is currently senior lecturer at Elizade University. He has written several other works in the media genre for which  he has become a distinguished authority on the theory and practice of journalism.

Paradoxes to embrace to be successful (2)


                    By Bayo Ogunmupe
    There are paradoxes of life you must embrace in order to be successful. In this second and final part, you will learn that every truth is but half of the truth of life. Though purpose is everything, but in the eyes of the universe, you could die at any moment. That you shouldn't dare thinking about success at all, that that is only a figment of your imagination. This only serves your ego causing pain when you fail to get what you want. On the other hand, however, your life should matter to you. You only have one life as vast as the universe is; you see yourself as the centre of the universe. And you will feel the joy of triumph or the regret of failure of the choice of your path before you die. So, what's left as choice is detachment.
    With experience comes knowledge, with knowledge comes wisdom. These gifts go freely to those who are comfortable walking in both darkness and light. Thus, there is no one "right" way to grow. See what's beautiful in every person's path, in every religion and in every belief system. Honour other people's paths even if they are different from yours. There is no right way; there is only the way that is right for you. What you think you create, what you feel, you attract and what you imagine you become. Therefore, don't seek to be relevant or liked. Seek to be undeniably indispensable. Seek to be compassionate. Seek integrity, humility and enlightenment. And there is a difference between a job and a career, no matter how much you are paid.
    Anything is possible if you pretend you never saw the obstacle. But ninety- nine percent of people are convinced they are incapable of achieving great things. So, they aim for the mediocre; which is why competition is fiercest for realistic goals, making realistic goals the most time and energy consuming. You may work hard developing skills; a career, a business, relationships; the perfect body, whatever it is that you want, without taking yourself all that seriously in the process. That is detachment. Most people make the mistake of taking their lives too seriously, living below their potential- what a tragedy. You should treat life like a game you are trying to win. But remember it's just a game and anything can happen, however, treat it like everything matters.
    Follow the lifestyle as set down by the German literary critic and man of letters, Viktor Frankl: "Don't aim at success. The more you aim at it and make it a target, the more you are going to miss it. For success like happiness, cannot be pursued; it must ensue, and it only does so as the unintended side effect of one's personal dedication to a cause greater than oneself or as the by-product of one's surrender to a person other than oneself." If you want to play with a cat, don't pet it, ignore it and it will come to you. If you want someone to like you, don't smother them with attention. Don't show all your cards, be coy and flirty; show a bit of interest, but not a ton upfront.
    If you want to be successful, don't focus so much on success but rather, work on yourself and your craft  until you attract success. In your desperation for results, you don't spend enough time working. Writers who desperately want success, don't write that much. They're only needy. Neediness repels success; repels people, it repels everything. How to get wealthy: "When you are young, work to learn, not to earn."-- Robert Kiyosaki. Middle class people who often boast they "don't care about money," care absolutely more than most others. Only that they think of everything in linear terms. People who want wealth forgo immediate gratification in terms of money making a killing down the road like baba ijebu gamblers. Millionaires evolve a lifelong culture of making money.
    Those who want to be wealthy gain profitable skills. Learn how to turn money to even greater money. Money buys freedom, you want the freedom itself, not shekels. Ignore short cuts for they make long delays. Cutting corners feed your subconscious with the negativity of self distrust. Doing things the hard way by avoiding shortcuts  makes your journey shorter and smoother. There isn't any secret of getting rich. Every minute you waste on a get rich scheme should have been spent on developing the skills to actually become rich. There is no substitute to working for money.

A moneybag's advice that changed my life


                    By Bayo Ogunmupe
    Several years ago at a restaurant in highbrow Ilupeju, Lagos, I sat down for brunch with a man I knew very little about. I took the appointment because a friend recommended him to me as his benefactor, an intellectual and millionaire businessman. All I knew about him was that the man is the proprietor of the college where my friend works. I took the meeting because I was searching for career answers. What I found was the most beneficial information I've ever received from a networking interview. I am here now to tell you the story.
    This conversation with a moneybag offers me the key to living life on my own terms. He walked in to pick me up from The Guardian library. He had never been to The Guardian that was made famous by his kinsmen who edited the newspaper for decades. Sitting at table at the restaurant he introduced  himself. I could tell right away I was chatting and dining with a very confident, assertive and proactive gentleman. Little did I know, he had retired for 18 years. He looked so smart at 70. In spite of being our first meeting, I forswore the newness and  ordered for a beer instead of coffee.
    He asked me how things were going and told me a little more about himself. After a decade and a half studying and working in Germany, he returned  to head a German pharmaceutical company in Nigeria.  The company was the first to manufacture drugs in Nigeria. One more little piece of detail: they sold it nine years ago for $70 million to another German pharmaceutical company. My ears perked up, He now had all my attention. He then explained that his partners founded the company with the sole aim of selling it to make a profit for they had no intention of serving their entire lives out in Nigeria. Thus, they didn't just have an exit strategy. They had a comprehensive road map and plan that addressed exactly how they intended growing the business and then marketing the business to find a buyer.
    I listened more as he asked me what were the next steps with my real estate agency and writing career. I told him I had just finished publishing my first book. He was impressed. As we were wrapping up, he turned to me and said: "Well, Bayo, I'm really not sure I can help you that much. Unfortunately, I have been out of work and retired for 18 years now." I stared in anguish. He hit me like a ton of bricks. Realizing I was onto something, I quickly asked, "What is the best advice you can give me, considering your all round success?" Here is what he said: "You sound like you have a lot of great ideas. But great ideas don't work. They don't take you where you want to go. You have to get specific. I recommend you write out in detail how you envision how the next five years of your life unfolds.
    "Write out your objective; your goals, write out your specific steps and process of how you plan to achieve success. What you think and envision you become. They provide what it takes to reach your goals. For you to become a successful man of letters, you must put together a bulletproof plan, with specific detail, for exactly how you will achieve your goal. Not only for your book but for every area of your life. That's how success works. It's exactly what I did when I was your age. It's the only reason I was able to succeed in business. What I wrote, spoke and  dreamed over time became my reality. Give this a shot. I am sure it will work." Later that weekend, I began in earnest to execute that advice. I live today and everyday executing tasks from my plan. I no longer needed a wake-up call or someone to intercede between me and God.

A CREED TO LIVE BY

Don't undermine your worth by comparing yourself with others. It is because we are different that each of us are special. Don'...